Over the past six months Aqua d’or and the Danish Red Cross have prepared a large-scale advertising campaign. The aim of this slightly provocative campaign is to collect money for various water projects in underdeveloped countries where the Red Cross is working to help their efforts to provide clean water.

”One child dies every 15 seconds because of a lack of clean drinking water! That’s more than 2 million children a year!”

Every bottle of Aqua d’or sold in Danish shops will contribute 50 øre to the Danish Red Cross.

Read more at our special website at www.vandtilvand.dk